Having had an extensive career in print media in Australia and
New Zealand, Sandra’s career took a different path about 20 years ago. She branched into entertainment publicity and has worked tirelessly to develop “New Zealand’s most
in-demand publicity company” — trusted by the media and promoters alike.
Event Publicity That Works
The success of Sandra Roberts Publicity has been driven by an ability to develop storylines that ensure both media and producers get value out of their connections: media get stories and interviews that provide valuable editorial content and producers gain exposure that drives ticket sales.
The thrill of seeing stories from development through to the screen, newspaper or airwaves has never dimmed.
Over the past 20 years, we have been privileged to work on some of country’s biggest events and with some of the world’s biggest acts, from AC/DC (twice) through to Disney’s Mary Poppins (150,000+ tickets), Hugh Jackman,
Jane Fonda, Dame Kiri Te Kanawa, The Book of Mormon, Jersey Boys,
War Horse, and everything and everyone in between.
The Publicity Company Artists Prefer
In 2015 Sandra was honored by the Variety Artists Club of New Zealand for her services to the entertainment industry – an award voted on by artists themselves and wonderful recognition of the contribution she makes to their industry.